The Good Travel Franchise is to give its 25 agent members the option to sell dynamic packages for the first time after signing up to the Advantage ATOLPlus service.

CEO Jake Cullum Hollins said it will offer its agents access to more travel product, competitive pricing, and the ability to control their own commissions.

The Good Travel agent members will be able to offer tailormade packages via its partnership with Advantage in-house operator Advantage Holidays & Cruise.

Jake said: “It also allows us to put our franchise owners in control of their own margins, giving them real flexibility on the revenue they can earn. 

“I would like to take this opportunity to pass on my thanks to Advantage for everything they have done to make this possible for our business and franchise owners.”

Advantage Trading and Operations Manager Mark Pullen added: “We introduced the ATOLPlus service in 2022 to drive value to our members by giving them access to a range of differentiated product, through leveraging our global buying power. 

“We’re pleased Jake and the franchise owners can see significant benefit from the service.”