Long-haul specialist Blue Bay Travel has launched a campaign to recruit up to eight personal travel advisors from outside the travel industry.

It says it wants to attract ‘a broader range of candidates and increase the diversity of its workforce’.

Blue Bay says it will offer a four-week travel training programme and on the job coaching to equip them with the industry knowledge and skills they need to become ‘fully-fledged’ advisors.

Applicants, who must have at least a year’s experience in a sales role, can register their interest here.

Successful candidates will start on the training programme on 1 August.

They will be based at Blue Bay’s Stoke on Trent office.

The roles are being advertised on the company’s careers page, on social media, and on Indeed.  The company is also offering employees a £100 referral fee.

In addition to the eight personal travel advisors, Blue Bay is recruiting two Sales Team Leaders following recent internal promotions.

Chief Executive Alistair Rowland said: “As a business, we’re proud to have been able to retain all our colleagues during the pandemic and now, with travel firmly back on track, we’re hiring more.

“Naturally, we’re always delighted to bring on experienced travel people but, faced with the same recruitment challenges that the wider industry is experiencing right now, we’re opening the personal travel advisor positions up to non-travel candidates as well.

“Bringing in talent from sectors outside of travel will also lead to greater diversity in our workforce, something we strive for.”