To celebrate the launch of its latest USA & Canada brochure, Gold Medal is giving four agents the chance to join a California fam trip.
Working in partnership with California Tourism and United Airlines, Gold Medal is organising the self-drive trip to San Francisco, Sonoma, Sacramento and Yosemite in 2025.
Three places will be awarded to agents who register a USA or Canada package with Gold Medal between 2 July and 31 August, and one wild card place will be given at the end of the campaign.
Head of Long-Haul Product Deborah Wadhams said: “We are delighted to be sharing the latest Gold Medal brochure with our agent partners, which as always, has been created with expert attention to detail and with the customer in mind. Like with every brochure, we listen closely to the market and what agents are booking so agents will find an increase in self-drive and motorhome holidays, multi-destination itineraries and an increase in touring itineraries from our specialist brand, Incredible Journeys.”
Gold Medal has expanded its 2024-25 brochure, which includes 48 new properties and a range of multi-centres, escorted tours and self-drive trips.
The brand added Orlando, New York, and Las Vegas remain the top-selling destinations, with California, the Deep South and Western Canada showing ‘considerable’ growth year on year. Nashville and the Canadian Rockies have also seen increased demand, with Gold Medal adding more hotels from these destinations.