Not In the Guidebooks has launched its peaks campaign, called Race Around the World.

The campaign, which will run from 1 January to 31 March 2024, is aimed at showcasing the brand’s extensive knowledge and portfolio of destinations, ranging from Costa Rica to Sri Lanka and Lapland. 

CEO Carol Savage said: “Since we established the business four years ago, we have gone from strength to strength all because of the amazing support we have received from agents, and for this peaks we are going all out. 

“As experiential travel becomes increasingly popular, we know that more and more British holidaymakers will be looking for holidays that are immersive and experiential and we have an extensive and wide-ranging portfolio of experience-led travel itineraries, crafted by locals, curated by us, and we want to be the first choice for agents in this growing sector.”

Agents can earn shopping vouchers on bookings of over £999, as well as opportunities to win holidays.

The agent with the highest value of bookings will win a holiday for two to any destination that Not In The Guidebooks features, and all bookings will be entered in a draw to win one of 10 UK mini breaks.