Canadian Affair is planning a new style of fam trip for 2024 to include competitions throughout with prizes for agents.
During the Battle of the Agents fams, attendees will compete in challenges for spot prizes and can win points that count towards a grand prize at the end.
The inaugural Battle of the Agents trip, to British Columbia in May 2024, has eight spaces available. Details of how agents can win a place will be announced soon.
Product & Commercial Director Lee Rogers said: “We are continually looking for ways to enhance the experiences we offer our agent partners. The Battle of the Agents reflects our desire to make FAM trips a more dynamic and knowledge-driven experience. It is a new and engaging way for agents to immerse themselves in Canada, while equipping them with the insights to sell the destination more effectively.”