Vertical Systems is marking 40 years in the business with a major update to its software suite, entirely driven by customer feedback it has received over the past few months.
Managing Director Chris North said: “The continuous evolution of our software is based on the feedback and needs of our customers. Technology is used to improve businesses by making them more efficient, so, for us, customer feedback is essential. Our business is 40 years old this year and I feel we are bigger and better than ever before.”
Updates to the Vertical Systems product suite include:
vHub/vCrm
Multi-level access is now available when using vHub and vCrm. Access levels now match the hierarchy of the Tarsc back-office software. Whether a multiple high street travel agency chain, a homeworking division, or a consortium group, Vertical Systems’ powerful multi-level access now suits all types of business, no matter how big or small.
vCrm
With less face-to-face selling currently, Vertical Systems saw a need to break the mould of a traditional business card. It has enhanced its e-business card to now include extensive content. Travel agents can now include large high-resolution images, agent headshot, agent bio and even an introductory video.
vCrm
All quotes include a customer action box whereby a customer can respond to their quote, advising if they wish to make a booking, they are not interested in the quote or if they would like more information. Agents can now fully customise these buttons with their own questions or text, allowing up to six options to choose from. Colour schemes are also customisable to match the agency brand.
vCrm/vSearch
When quoting via dynamic packaging solution vSearch, customer quotes are rich in content, including high-resolution images, hotel descriptions plus HD and 4K video. Vertical Solutions has now added Google Maps with Google Street View allowing a customer to virtually walk to the beach or around the resort from within their quote.
vCrm/vTarsc
The booking import tool allows a tour operator booking to be retrieved into vCrm and the back-office Tarsc system. This removes the need to manually load a booking and eliminates data entry errors. Bookings can now be imported to an existing customer profile from multiple ABTA/account numbers. Agents can seamlessly update the customer profile using up-to-date content from their recently confirmed booking.
vCrm
Vertical Systems has added two new databases to vCrm to improve the quality of data. These include a flight carrier look-up and a rail station look-up. The rail database includes over 2,500 stations, mainly throughout the UK but also includes the French stations served by Eurostar.
vHub
Now offers the ability for agents to add their own mail server settings to the product suite. This gives full control of which email server the software sends from and can be controlled at company, branch and user level.
All Vertical Systems products and development are now led by Product Manager Matthew Morris, who joined us in 2005 and is now in his 17th year with Vertical. He most recently managed the helpdesk, has a wealth of experience and is well-known to customers.
Operations Director Nyki Dilworth said: “Matt has excelled throughout his career at Vertical Systems. Since taking over as Product Manager he is hit the ground running and made some key changes to the future development process and our future road map.”
