Wendy Wu launches sale after Race Across the World fuels demand

Race Across the World boosts travel
By Lisa James
Home » Wendy Wu launches sale after Race Across the World fuels demand

Wendy Wu Tours has launched a Wanderlust Sale with savings of up to £1,000 per person on escorted tours.

The operator said the recent BBC show Race Across the World has ignited interest for Japan, South Korea, Vietnam, Cambodia, and Thailand.

Wendy Wu has seen a 52% increase in bookings for Japan, prompting the addition of 17 new departures for the autumn season.

South Korea, which was also featured in the series, has seen a significant uptick in popularity, with the ‘Essence of South Korea & Japan’ tour now ranking among the operator’s best sellers. Additionally, there’s been a rise in last-minute bookings for the 2025 Japanese Cherry Blossom season.

Head of Trade Sales Gary King said: “The excitement generated by Race Across the World has truly been unprecedented. We’ve seen a dramatic surge in bookings, particularly for our Japan tours, with a 52% increase over the past eight weeks. In response to this incredible demand, we’ve added 17 new departures for the autumn season in Japan, including our flagship tours such as ‘Japan Uncovered’ and ‘Best of Japan’. It’s clear that viewers are looking for the security and enriching experiences that our fully inclusive tours provide.”

“Our new Wanderlust Sale is our way of rewarding our customers and making these dream destinations even more accessible. These offers provide exceptional value, allowing travellers to explore the must-see sights and hidden gems of Asia with the assurance of our award-winning guides. As the series has shown, the allure of Asia is only growing, and we encourage everyone to book now to secure their spot on these unforgettable journeys.”

The offer is available for Japan, China, Southeast Asia, India, and Sri Lanka, as well as select tours in South America, Central Asia, Africa, Europe, and the Middle East until 1 July.

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