Thomas Cook has made its first step into European expansion since the name was revived in September 2020 as an OTA for the UK market.
The company has launched an online business, Thomas Cook Netherlands.
The new Dutch business will operate on the same digital platform as the UK and will work with new and existing partners including several airlines such as Transavia, Corendon and easyJet.
Thomas Cook’s new Dutch company is a member of ANVR, the Dutch travel association, as well as SGR and Calamiteitenfonds, which together provide full consumer protection.
Thomas Cook Netherlands will initially have a small local team with oversight and support from the current UK team.
As the business develops, it will add more team members, while continuing to leverage the growing scale of its UK business.
Alessandro Dassi, CEO of Thomas Cook Europe and Vice President of the Fosun Tourism Group, said: “The success of our China and UK business, despite all of the challenges of the past two years, has given us confidence that now is the time to take our first step into Europe.
“As restrictions ease in the Netherlands we can see huge demand for people to get away on long overdue holidays. Our scalable online platform coupled with the trusted travel expertise of our team, puts us in a strong position to capitalise on the expected market rebound.”