On the Beach reveals how much Brits spend on holidays they regret

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By Harry Kemble
29/03/2023
Home » On the Beach reveals how much Brits spend on holidays they regret

On The Beach says Brits spend around £1,111 on holidays that they ultimately end up regretting.

Its survey of 2,000 adults also found that 22% instantly regret booking as soon as the holiday is confirmed.

Hotels are seen as the main spoiler of a holiday, according to the results of the survey, which was carried out earlier this month by Censuswide.

Choosing the wrong destination and experiencing sub-standard entertainment were the two other major causes of regret.

But more than a quarter (26%) of respondents also admitted to regretting their choice of travel partner.

More than two-thirds (67%) of Brits are now choosing their holiday and hotel solely based on value-for-money, the survey found.

The OTA has released a range of ‘More Beach for Your Buck’ holidays based on price, value for money and positive customer feedback.

Chief Customer Officer Zoe Harris said: “We know that the cost-of-living crisis is impacting summer holiday plans for many of our customers this year, so we’ve done the hard work for them.

“We’ve searched through thousands of hotels and holidays deals to bring holidaymakers best hotels offering the best in value at the very best price.”

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