Nicky Yates returns to Attraction World

By Linsey McNeill
25/11/2022
Home » Nicky Yates returns to Attraction World

Attraction World has rehired Group Nicky Yates in the new role of National Retail Engagement Manager.

Nicly previously worked for the company for seven years, until 2018.

“After I left Attraction World, my love and passion never faded, it’s an awesome feeling to know I’m coming back where I belong, the place I call home,” said Nicky.

 “It really is a dream come true.”

She added ‘It’s like the scene out of [1980s US TV series] Dallas where Bobby dies several years before and Pamela walks into the shower and there’s Bobby, turns out he never really died and never went away! To sum it up, if I was a stick of rock and you cut me in half, I’d have Attraction World running through the middle.”

Head of Retail Kelly Hayre said: “Nicky joins the retail team with a wealth of knowledge, passion and enthusiasm, she will be an incredible addition to the team. Our retail partners are at the heart of what we do and with so much change over the last few years, it’s now time to ramp up the engagement, rebuild our foundations and continue to grow the incredible partnerships we have already established.”

Chief Operating Officer Justin Mahoney added: “We can’t tell you how delighted we are that Nicky has decided to come home. The passion that she has for Attraction World is unrivalled and she will be phenomenal in this newly created role which is all about retail engagement.

“We listened to the feedback from our amazing agent partners, who wanted us to be more visible, to shout louder about what we do and how we do it. Kelly and I feel that no one shouts louder or is more visible than Nicky so we couldn’t be happier to welcome our very own Lioness back into the family.”

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