Attraction World Group has promoted Justin Mahoney to Managing Director after finalising its company restructure.
The supplier has also formed a new B2C subsidiary, TixGroup, which will be headed up by Peter Flambard, who joins as MD from ticketing company 365 Tickets.
CEO Olly Nicholls said: “Following the acquisition of the business in 2021 by Ten Oceans Ltd, the team have worked incredibly hard to safeguard the future of Attraction World whilst injecting new energy into the business.
“This started with a rebrand, an office move to central Birmingham, and a major rebuild of the team. Today we have team members worldwide and will soon be opening offices in Australia and the United States.
“Part of this global expansion of the business meant we were tackling different industry problems on the B2B side and B2C sides of the business, so the time has come to increase the focus of the two channels under separate leadership.
“Justin has been the driving force behind the rebuild of AWG, and I am delighted he has accepted the role of MD and to lead the team into the next chapter.
“Peter, I have known for nearly 15 years, and I have always been impressed with how he has led his teams at 365 Tickets.
“Peter will lead the TixGroup brand and create a global collection of lifestyle brands rather than just focusing on the UK market.”