InsideJapan urges agents to book early for 2024 cherry blossom season

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By Linsey McNeill
20/04/2023
Home » InsideJapan urges agents to book early for 2024 cherry blossom season

InsideJapan has launched self-guided tours for the 2024 cherry blossom and autumn seasons after a sudden surge in demand caused the operator to halt new bookings for travel from April to June this year.

Despite the pause in bookings, and a shortage of flights between the UK and Japan, InsideJapan said 2023 will equal its busiest ever blossom season in 2019.

The specialist took around 2,000 passengers on a combination of self-guided and small group tours during the peak blossom period, which occurs from mid-March into early April.

Head of Sales Vivienne Boyack said travel agents accounted for around 30% of the sales.

“Bookings for travel in October are already forecast to exceed that of 2019,which was a Rugby World Cup year that saw record figures for InsideJapan,” added Vivienne.

“We are very confident that Japan’s popularity is not going to be a short-lived trend as spring timed small group tours and Self-Guided Adventures are already selling for 2024 and beyond.

“We want to be able to give incredible trips and the best service that we have become known for and want to encourage all agent partners to start having the ‘Japan in cherry blossom’ conversations with their customers as soon as possible to ensure that we can help give them the best trip possible.”

Included for 2024 is a new Majestic Japan small group tour, a 15-day trip costing from £7,300 and including Tokyo, Kanazawa, Hiroshima, Kyoto and Hakone.

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