ABTA is urging members to take part in a Twitterstorm today to back up its lobbying efforts with ministers this week.
The trade body has written to both the Chancellor Rishi Sunak and Transport Secretary Grant Shapps calling for financial support for the travel industry and an end to widespread PCR testing for returning travellers.
It is continuing to engage with ministers, MPs and the media this week and is calling on members to back it up on social media, including Facebook, LinkedIn and Twitter.
A Twitterstorm is taking place at 2pm today and ABTA is asking members to share the following tweets separately and one after the other, tweeting industry colleagues as much as possible to ensure the posts are widely shared:
- Another lost summer @grantshapps now needs to deliver a plan to restart the #travelindustry – capitalising on the #covid19 vaccine rollout and removing widespread PCR tests. #savefuturetravel (Share this copy with ABTA’s Route to recovery social asset)
- The Government’s travel policy has cost us a summer of trade. @RishiSunak – we need tailored financial support to save jobs and businesses, and to boost the UK’s economic recovery #savefuturetravel #furloughends #Ukeconomy #traveltrade (Share this copy with ABTA’s Counting the Cost social asset).
ABTA is also asking members to share these assets on their Facebook and LinkedIn channels, also at 2pm.
In addition, it wants individuals to write to their local MP or devolved representative, using ABTA’s updated template, to ask them to make the case for the travel industry on their behalf.
ABTA’s Director of Communications Graeme Buck said: “We must use our collective influence to get the Government to use October’s strategic review to reopen more destinations and get more people travelling again.”