Brilliant Travel is reporting record sales this winter, with October figures up 22% and November bookings so far up 50% year-on-year.
The homeworking and Managed Service Travel Partner division of Barrhead Travel said bookings for the current month are at an ‘all-time high’.
Several homeworkers have hit personal sales records during November, including Lesley Hammond, who recorded the highest week of trading in her 40-year travel career earlier this month.
Homeworker bookings are predominantly stemming from repeat clients and recommendations as holidaymakers seek to book with reputable agents. Brilliant Travel’s recently launched Book Brilliant website, which drives enquiries to local agents, has helped generate new leads while tailored marketing materials have resulted in additional bookings.
Brilliant Travel Business Development Manager Rebecca Price said: “I am overjoyed to see our homeworkers taking their businesses to the next level during this quarter with average individual sales growing by 43% during 2023.
“Typically, the end of the year can sometimes be quieter in travel as consumers turn their spending priorities to Christmas. However, demand is buoyant, and bookings are coming in for both lates and summer 2024.
“This year, we’ve invested in bolstering our support offering – including launching a new website, increasing training opportunities, and ensuring that one-to-one business reviews are happening more frequently, particularly for new agents.
“Moving into 2024, our priorities will remain focussed on enhancing our services to help make sure our members can continue with their winning sales streaks.”
Brilliant Travel is also expanding its team. Director Linda Pyle said: “There has never been a better time to be a trusted travel advisor. We’re in the midst of a period of high growth – both from existing members and from new members joining our Brilliant Travel family.
“The fact that sales are soaring at this time of the year clearly points to the fact that holidaymakers are determined to make sure they get the best value-for-money and the best advice by booking with a true expert.
“We’re currently reviewing applications from experienced people within the industry who are looking to make the move to running their own businesses.”
For more information, contact [email protected]
Pictured, from left: Brilliant Travel Support Manager Darby Gallacher, Business Development Manager – homeworkers Rebecca Price, Director Linda Pyle and Business Development Manager – MSTPs Dan Steabler.