A survey conducted by easyJet of 2,000 UK consumers this month reveals more than two thirds (67%) said they more likely to travel abroad in 2024 than in 2023.
Protecting holiday spend remains a priority for most with over three quarters (77%) saying they will prioritise spending money on a holiday over anything else in their yearly budget – up from 70% last year.
Most of the respondents (70%) are more likely to put money aside for a holiday in 2024 than 2023 and 73% plan to spend the same or more on their holidays, while 76% of respondents said they still plan to go on the same number of holidays or more than usual.
CEO Johan Lundgren said: “We see a positive outlook for this year with airline and holidays bookings both ahead year on year and recent consumer research highlights that around three quarters of Britons plan to spend more on their holidays versus last year with travel continuing to be the top priority for household discretionary spending.
“We are confident about the future and the opportunity ahead, focusing on capital discipline and driving our low cost model to achieve our ambitious medium term targets.”
EasyJet holidays made a pre-tax profit for £122 million in its last financial year, up 221% on the previous year’s figure of £38m.
The operator’s performance helped parent company easyJet achieve a pre-tax profit of £432m for the year to 30 September, against losses of £208m the previous year.
Underlying, or headline, profits stood at £455m, against a £178m loss in 2021-22.