Dnata Travel Group has appointed Adrian James as Commercial Director for Gold Medal, Pure Luxury, Cruise Plus and Incredible Journeys.

Adrian has been with Dnata since 2014, and for the last six years has headed up its UK B2B sales centre.

In his new role, he will work closely with Gold Medal Managing Director Simon Applebaum and the other directors.

Simon said Adrian is ‘widely respected’ across Dnata, adding: “Adrian will be recruiting imminently to build the team, but the work starts immediately as we look ahead to 2023.”

Adrian said: “Although all travel brands face some difficult headwinds, we’re confident about the future and I am looking forward to working with my fellow B2B directors and partners across the industry to help us maximise the opportunities.”