CLIA names first cruise agents to enter its Hall of Fame

By Linsey McNeill
Home » CLIA names first cruise agents to enter its Hall of Fame

CLIA UK & Ireland named the first agents to enter its Hall of Fame at its annual Winter Ball.

The honour was awarded to Hays Travel Head of Cruise Commercial Catriona Parsons, Mundy Cruising MD Edwina Lonsdale, and Cruise Britain.

Catriona Parsons was recognised by CLIA for being ‘one of the leading advocates for cruise within retail businesses that are well represented on the high street’.

She was praised for her ‘can-do attitude, resilience and belief in cruise holidays’ and ‘growing cruise as a proportion of Hays’ holiday business via an innovative approach, engaging their internal team as well as the entire cruise industry’.

Catriona told Hays’ retail managers last month that, since the start of the pandemic, cruise sales had grown to account for 23% of its bookings, up from 16% in 2019.  It is aiming for almost one in three bookings to be cruise by April .

Edwina was hailed by CLIA as a ‘visionary in the industry and in cruise retailing’ and for ‘taking her business from strength to strength and being a true ambassador for the whole of the cruise community’. Her success was attributed to ‘hard work, expertise, building relationships across the cruise community, and on providing a dedicated service that treats every single cruise holiday, and every customer, as something very special’.

Cruise Britain was commended for ‘shining a light on the benefits of inbound cruise tourism, as well as cruise holidays that start in the UK’. The organisation was credited with developing a ‘special relationship’ with CLIA, that has spearheaded and supported a ‘range of new partnership initiatives across the cruise eco-system, that have helped maximise the economic and social benefits of cruise tourism, and to foster a successful and sustainable industry’.

Andy Harmer, CLIA MD for UK & Ireland, said: “Many congratulations to our first ever Hall of Fame inductees. It is a privilege to work in an industry with such inspiring contemporaries and we would like to thank them for their incredible work and vision. 

“It is a tribute to our winners that their organisations, and indeed the wider cruise sector, have finished the year in such an encouraging position. They should all feel enormously proud of their accomplishments.”

The Hall of Fame will be awarded annually at the CLIA Winter Ball.

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