More than 90% of travel agents say their operating costs have risen up to 50% in the past six months, according to an Advantage survey.

It said its recent business impact analysis of members also found 60% were still carrying debt from outstanding government loans.

However, 81% of its members are in profit for this financial year to date, and 63% report feeling optimistic about the year ahead.

The survey, released on National Travel Agent Day, also found there has been a 94% increase in new customers, with 30% of members seeing an increase in the 35 – 44 age group, and 33% from 45 – 54.

Advantage Chief Executive Julia Lo Bue-Said said: “The profession is certainly not for the faint-hearted.  Agents across the UK have had to trade through the toughest of times and continue to face the harsh reality of a two-year shut down, high costs and labour shortages, and not even the surge in demand can mask the operational challenges facing so many agents today.” 

But she added: “Travel agents have continued to reinvent themselves and more than ever, we are seeing how they are becoming an even greater trusted partner for travel, with consumers seeing the true value of the support they can provide. 

“Our business impact analysis results make me feel optimistic, and I truly believe that the great British travel agent is having a resurgence – someone to make sure your travel plans go without a hitch – and if they don’t – providing support when you need it most.”